Word: falloff
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...unemployment climbs, inflation rises and the economy lurches toward an expected slump, economists issue dire warnings about "recessionary psychology" -- a pattern of cuts in consumer spending and investment that tends to feed the downward spiral and make any economic falloff even deeper. But there is another, more profound kind of recessionary psychology. It is measured by psychic indicators rather than economic ones. As people change their behavior in the face of layoffs, cutbacks or a sudden drop in net worth, more and more Americans find themselves clinically depressed...
...crunch began with a dramatic falloff in earnings, particularly for blue- collar males. Between 1955 and 1973, the median wage of men leaped from $15,056 to $24,621. Then, quite suddenly, it started to drop. By 1987 the male wage, adjusted for inflation, was back down to $19,859, a 19% decline. To shore up family income, wives have flooded into the labor market, but their earning power is low. In 1988 the average family income was only 6% higher than in 1973, though almost twice as many wives were at work. In many households, one well-paid smokestack...
...expanded interest in health, psychology, relationships and children. They may not have moved quickly enough. Circulation has dropped at the longtime leaders: since the early 1970s, Playboy's has plummeted from almost 7 million to half that, and Penthouse's has shrunk from 3 million to 1.7 million. That falloff is mirrored among women's magazines...
...ratings, Diane. No, not just ABC vs. CBS vs. NBC. Since January there has been a dramatic and inexplicable falloff in all TV viewing. Overall, almost 4% of the audience seems to have vanished overnight. The drop is even greater for network viewing and for the demographic group that advertisers value most: adults between 18 and 49. Worse, the news comes just when the networks are getting ready to sell commercial spots for the fall season...
...falloff in stock prices suggests that the Tokyo market is newly vulnerable to financial forces beyond its borders. Most notably, Japan is feeling the effects of higher interest rates in West Germany, where the yield of government bonds has climbed briskly, largely due to concerns over the cost of monetary union with East Germany...