Word: familiarity
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...recharge at the right time - by pricing electricity cheaply late at night, when demand is low. If charging a plug-in battery costs 2 cents-per-mile after midnight, and many times that during the day, drivers will likely wait before plugging in. (If that pricing model sounds familiar, it should be - it's how long distance calling works.) But to make that system work, utilities will need to install smart meters in customers' homes capable of monitoring when cars are charging, and then to price the juice accordingly; smart meters are already being tested out by utilities in California...
...buying opportunity!" "It's a short term blip!" A new report by Bernstein Global Wealth management notes that booms and busts often result in "unduly pronounced security mispricing," meaning, we tend to overdo things. Take banks, which were crushed in 1990 by real estate losses. (Sound familiar?) Ultimately, the game reset and bank stocks zoomed 199% through 1996, outpacing...
...experience” to be President seems tricky. After all, what, exactly, qualifies one to serve as commander-in-chief? Community organizing in Chicago? A difficult and admirable task, but probably not. Over the past four years, Senator Obama seems to have become sufficiently familiar with the most pressing issues that will face the president come January 20. But at the end of the day, it’s hard to make the case that he has had compelling experience making executive decisions analogous to those of war and peace, because, of course...
...familiarity heuristic. Hearing a false rumor, especially if you hear it repeatedly, makes you more familiar with the rumor. All other things being the same, we seem to use a rule of thumb "if it sounds familiar, it is more likely to be true." Again, this finding should give us cause for a sober pause. What we hear often may in fact seem more plausible simply because we hear it often...
...familiar with the code words of the sports world, you've probably already guessed that Manheim's players had something else in common with McCain: they were white. On the other hand, athletes who are described as "flashy" almost invariably have something in common with Barack Obama. I'm not saying the coach was trying to inject race into his discussion of flashiness. I'm saying that sometimes we talk about race even when we're not talking about race - in presidential politics as well as sports. Sports announcers have at least made an effort to shed their stereotypes; they...