Word: familiarization
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Dates: during 1950-1959
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...H.L.U., which has as yet not definitely pledged itself to work for any particular candidates, will conduct a nonpartisan registration drive up to the registration deadline on October 6. This drive will be of the familiar canvassing, doorbell-ringing variety. The Liberal Union canvassers will concentrate on Boston's twenty-first ward, where three Republican state representatives were victors by small margins in the last elections...
Dear Time-Reader The card below (complete with holes) should be familiar to all but the most recent TIME subscribers. It's the renewal card our circulation department sends you to advise you that your subscription to TIME is up for renewal. All of the card's perforations and code numbers refer to you. An explanation of them follows...
...audience so enthusiastic that even the commercial (for Lucky Strike) got as much welcoming applause as any of the cast. By now, 56-year-old Jack Benny's tightwad, pompous radio personality has become a U.S. institution, and the show's humor lies as much in his familiar character as in comic invention. As always, Benny played the foil for the acid comment of his wife, Mary Livingstone, the booming illiteracy of Bandleader Phil Harris, the naive malevolence of Singer Dennis Day, and the jaundiced animadversions of Eddie Anderson as Rochester, Benny's valet. There were indications...
...best home-grown comic, and tiny Imogene Coca, an ex-nightclub comedienne. Whether playing the part of young marrieds having the boss to dinner, or a fellow and a girl suffering through the false starts and affectations of a date, they bring a satirical accent to familiar American situations. When Caesar and Coca are offstage, the TV screen is agreeably filled by good dancers and singers. Far less agreeable are the commercials scattered jerkily throughout the entire Saturday Night Revue, hawking the products of the nine sponsors who foot the $60,000 weekly bill...
Based originally on the familiar parlor game, Truth or Consequences has made nonsense of the questions (sample: "What was the largest island in the world before Australia was discovered?" Answer: "Australia"), and concentrated on outlandish penalties. But Edwards shrewdly mixes the humiliation of contestants with what he calls the "good-gesture type of act" involving "a personal rehabilitation or something along that line." One projected good gesture: the televised reunion of a wounded Korean war veteran and his mother...