Word: familiarize
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Dates: during 1930-1939
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There was the inevitable Rhapsody in Blue, with knowing hummings in the audience during the slow section. There was the less familiar Second Rhapsody in Blue, written as a Rhapsody in Rivets, and there was An American in Paris. The rest of the evening was Gershwin at his best; not the Gershwin of symphonic gropings and inexpert orchestrations, but the Gershwin of effortless, ingratiating song, in musi-comedy and cinema...
There two wheat-saving measures were decreed: 1) wheat consumption in the army will be cut down by substituting rice several times a week for the army ration of macaroni; 2) consumption by the nation will be cut down by forcing the people to eat, instead of their familiar white wheat bread, uniformly baked and priced whole wheat loaves, adulterated with 10% corn flour. This week Italian bakers started hauling the new loaves from their ovens and housewives scornfully labeled it "grey bread." Since the decree, a great propaganda campaign has been staged to convince Italians that the new bread...
Almost as familiar as boy-meets-girl is the cinema situation in which Victor McLaglen fights with an adversary less cumbersome but much cleverer than himself. While Dobbie (McLaglen), a hulking, happy-go-lucky prospector, endures prolonged humiliation at the hands of an up & coming gambling-house proprietor (Brian Donlevy), his wife Kit (Gracie Fields) supports him and her moppet nephew by pursuing her profession of music-hall artiste...
Twelve years ago U. S. concertgoers and gallery gawpers were already used to the dissonances of modernist music and the distortions of modernist painting. But U. S. dance audiences were familiar only with romantic ballet and the rose-garlanded capers of "interpretive dancers." Shocked by this backwardness of the U. S. dance, a group of younger U. S. dancers decided that something ought to be done to bring it up to date. To these reformer-minded dancers, sex appeal, pretty costumes, toe technique were not enough. They wanted to express and depict serious things, to comment on present-day problems...
...Shopworn Angel (Metro-Goldwyn-Mayer). When telling the story of an actress who, no better than she should be, finds spiritual redemption in her love for an unspoiled youth from the country, Hollywood treads on ground sanctified by old familiar precedent. Thus sanctified is The Shopworn Angel-first told by Dana Burnet in the Saturday Evening Post for Sept. 14, 1918, later, as a picture in 1929. Faith such as Hollywood has always shown in such stories seldom goes unrewarded. As it emerges from its previous tellings, The Shopworn Angel is still a tear jerker in the grand manner-simple...