Word: far-out
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Violently Inflamed. Buckley has a fondness for far-out analogy. Last spring, when John Kenneth Galbraith appeared at a picket line of striking television employees in order to show that he would not cross it, Buckley wrote in his column: "It was a nostalgic demonstration of an old faith, rather as if Marlene Dietrich, emulating the Victorian ladies of yesteryear, were to faint upon hearing an obscenity." Buckley summed up the attitude of Texas Republicans facing the approaching presidential election: "The dilemma is how to be, at once, both a winner and a Republican. That...
...oldest advertising campaigns in the $14 billion liquor industry have lately taken a new direction. For 32 years, Hiram Walker & Sons' Canadian Club "adventure series" has shown men trying far-out sports in faraway places, giving up finally to enjoy their favorite highball. Last month for the first time, the adventure included a woman mountain climber, who paused halfway up a rock face to ask: "Do I really have to do this sort of thing to earn my Canadian Club?" Meanwhile, Seagram Distillers Co., whose moderation ads since 1933 have cautioned fathers and counseled sons on drinking, switched pictures...
Farthest out of the see-through designers-at least in name-is Quasar Khanh, a 32-year-old Vietnamese now living in Paris, who appropriated the name of the most distant starlike bodies in the universe to distinguish himself from his better-known wife Emmanuelle, who is a pretty far-out designer of women's clothes. Quasar's furniture also uses just two components: pillows and a hard plastic frame shaped like a squashed three-dimensional U that, standing up, serves as a chair, on its side can be used as a see-through table. "Transparency...
...middleman between Artist Whitman and his engineers was a one-year-old organization called EAT (Experiments in Art and Technology, Inc.), which operates under an $8,000 grant from New York State, and expects to provide artists with the scientific savvy to produce even more far-out art. Among EAT's first private backers, each of which has put up $1,000 to encourage the liaison between art and industry and will lend its technicians to the cause, are A.T. & T., IBM and the A.F.L.-C.I.O...
...turns to liquid or freezes as solid as a block of ice, where steel is as brittle as glass, a rubber ball shatters when it hits the floor, and lead is an almost perfect conductor of electricity." The odd goings-on described by Engineer Thompson all occur in the far-out world of cryogenics-the science of ultra-low temperatures...