Word: fashioned
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Dates: during 1980-1989
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West Germany becomes a force in men's fashion...
...pages of Gentlemen's Quarterly and other men's fashion magazines are filled with ads from top European names: Yves Saint Laurent, Pierre Cardin, Giorgio Armani, Nino Cerruti, Hugo Boss . . . Hugo Boss? Is he a French or Italian designer who changed his name to make it sound more macho...
...Hugo Boss is the name of a fast-growing company with headquarters not in the fashion capitals of Paris and Milan but in the small West German town of Metzingen, 19 miles from Stuttgart. Sales of Boss's stylish suits, sports jackets, sweaters and other men's clothing jumped 30% last year, to about $60 million. After years of rising popularity in Europe, the Boss line is now making inroads in the U.S. as well. Thanks to Boss, the country that gave the world BMW cars and Becks beer is becoming a force in high-fashion...
When the firm's suits first appeared in the U.S. in 1976, sales started slowly because customers doubted that high fashion could come from West Germany. Says Stephen Molnar, a Boss representative in New York City: "Even a garbage bag with the label MADE IN ITALY was more desirable." But now Boss seems to have found a market among the so-called Yumpies, the young, upwardly mobile professionals. Since 1979, annual sales in the U.S. have quintupled, to $4 million...
...face and black button eyes of a rag doll left in grandma's attic), but befuddles her with his excesses at work and play. He fights with his possessive father (Roy Dotrice) and with the arbiters of art in Joseph's court. He is a slave to fashion and passion. His genius continues to consume him, like a virus he is unable or unwilling to shake; at the first performance of The Magic Flute he faints dead away at the piano. Portrait of the artist as a great man: while his wife and father bicker over money...