Word: fashionization
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Viki Stevenson stands behind the counter, passing fashion judgment. She's wearing a gauzy black Viktor & Rolf blouse and skinny Diesel jeans as she sorts through a pile of clothes in the shop where she works in Brooklyn, N.Y. After rejecting a high-waisted, sequined pink skirt, she snaps up four G-Star narrow-cut cotton T shirts. "You gotta know your brands," she says, as she tosses the keepers into a metal...
...rise of fast fashion, which uses a speeded-up production cycle to rush designer-inspired clothes to moderately priced retailers like Zara and H&M, has breathed new life into secondhand stores like Buffalo Exchange by boosting their supply of barely worn apparel. "H&M is our bread and butter," says Stevenson, 27, as she flips through a carousel of blouses from H&M, American Apparel, Benetton and the Gap with prices ranging from $7.50 to $14 apiece...
Life in Paris during the Belle Epoque saw the buttoned-up 19th century step aside for a more carefree Modernism. Forward-thinking and well-connected fashion designer Paul Poiret seized the moment. The self-appointed King of Fashion, who started his career at Paris' House of Worth, discarded the corset in 1906 for loose, flowing shapes, including Empire-waist dresses and Middle Eastern caftans. His clothes received a rapturous reception...
...years after his death, Poiret's estate sold roughly 500 pieces to New York City's Metropolitan Museum of Art. The result is "Poiret: King of Fashion," which runs at the Met's Costume Institute until Aug. 5. Fifty ensembles showcase Poiret's eclectic exoticism. Harem pants worn by his wife, Denise, at his legendary Arabian-themed Thousand and Second Night party in 1911 are displayed with the Hellenic evening gown worn by dancer Isadora Duncan to his Bacchus party in 1912. Denise, whose lithe body was perfect for his creations, was his muse. The couple divorced...
Topshop's European rivals, on the other hand, have been quick to pile into the relatively untapped U.S. market--while fast fashion accounts for around 12% of the British clothing market, it is just 1% of the total in the U.S., according to Bain, a consulting firm. Spying massive opportunities, Spain's Zara has two dozen stores in the U.S.; Swedish chain H&M boasts more than 100. Not Topshop. Though it has sold individual collections in America--along with the Kate Moss range at Barneys, Topshop's Unique line sells in the Opening Ceremony boutique in New York City...