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Word: fashionization (lookup in dictionary) (lookup stats)
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...Neil Munn says the denizens of Madison Avenue and Soho aren't competing with clients, they're creating products that their market research indicated consumers wanted but couldn't buy. For example, Zag started Dogside, a line of high-fashion dog accessories (with Bella, the labradoodle of supermodel Elle MacPherson, enlisted as its face), because it determined there were no dominant brands in that sector. Some agencies began creating brands before the recession, but the trend has picked up steam as a severe ad slump has forced them to explore alternatives to the traditional fee-based business model...

Author: /time Magazine | Title: Having It Both Ways in Advertising | 11/30/2009 | See Source »

...earlier - on Thanksgiving day. "Many retailers took their Black Friday sale items and put them online on Thursday starting just after midnight on Wednesday," says Fiona Dias, executive vice president of strategy and marketing for GSI Commerce, a company that runs about 80 e-commerce websites for retailers and fashion designers. "This was a major shift this year...

Author: /time Magazine | Title: Black Friday Sales Were Encouraging, Retailers Say | 11/27/2009 | See Source »

...RANEE K Hong Kong fashion doyenne Ranee K (16 Gough Street) trades in original clothing made from retro prints and fabrics - think cheongsam wrap dresses, tailored chemises, feminine shrugs and fitted jackets - alongside vintage accessories collected over the course of her travels. Antique clocks, old toys, treadle sewing machines and a pink chaise longue contribute to the feel of an old curiosity shop...

Author: /time Magazine | Title: 10 Reasons to Visit Hong Kong's NoHo | 11/26/2009 | See Source »

...GALLERY DE VIE Part shop, part art space, Gallery de Vie, (45 Gough Street) combines an eclectic assemblage of fashion and lifestyle goods - from funky handbags and hipster wristbands to Holga toy cameras and Moleskine notebooks - with regularly changing art exhibitions of a decidedly offbeat nature...

Author: /time Magazine | Title: 10 Reasons to Visit Hong Kong's NoHo | 11/26/2009 | See Source »

Cash-conscious shoppers are hoping to see a repeat of 2008's eye-popping discounts, when markdowns, even on high-end fashion duds, exceeded 75% in the weeks leading up to Christmas. Although retailers are insisting that they won't resort to jaw-dropping discounts this year, what happens will ultimately depend on how much and how quickly they get consumers to start spending. And it won't be easy. (See TIME's Holiday Gift Guide...

Author: /time Magazine | Title: Holiday Shopping: This Year It's a Game of Chicken | 11/25/2009 | See Source »

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