Word: fasted
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Dates: during 1970-1979
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...fast-food outlets, typically emphasizing limited menus and rapid turnover, sprout on highways, city boulevards and small-town streets like mushrooms (which they often architecturally resemble). For every dollar spent on food eaten away from home, an estimated 40? goes to fast-food emporiums. The total sales this year are expected to reach $20 billion. McDonald's, the giant of the industry, will very soon sell its 23 billionth hamburger. A Texas chain called Church's Fried Chicken uses up 37 million pickled jalapenos per year. In 1976 the 700-plus units of Taco Bell consumed 1 million...
...multiple-digit statistics simply confirm what the smell of fat frying across the land has long made clear. Americans in massive numbers daily ignore the hand-wringing of nutritionists, the sneers of gourmets and the prickings of their own consciences. For them, fast food takes the worry out of being hungry. A first visit to an outlet of an unfamiliar chain may cause some anxiety and confusion; dazzling permutations on the basic hamburger, bearing odd, hyped-up names, take some time to master, much less understand. But a snack that hits the spot on one day is likely...
...teen-agers who always seem to be taking orders at the counter are chipper as Munchkins. At many roadside stands the food may indeed be cheap, but it is also inexpensive. Tests have shown that it would cost about two-thirds of the menu price to duplicate some fast-food meals at home. Factor in cooking labor and clean-up time, not to mention the absence of such fillips as special sauces or eleven secret herbs and spices, and the difference in price seems negligible...
Charges that fast-food uniformity is turning the U.S. into the land of the bland should not be swallowed. A Big Mac may be a Big Mac wherever one roams, but in the interstices of the chains a Petronian diversity of foodstuffs is being sold with dispatch. On the Fourth, New Englanders will be flocking to Clam Shacks for rolls stuffed with batter-fried whole quahogs or steamers. Sightseers in Plains, Ga., will stop at the Americus outlet of McWaffles, which puts peanuts in the batter and serves "the Presidential Waffle" with a side order of peanut butter...
SLOW DAYS, FAST COMPANY by EVE BABITZ 178 pages. Knopf...