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When you're a filthy-rich rapper romancing the fetching lead singer of Destiny's Child, kids want to walk in your shoes. But when JAY-Z'S sneaker line, the first from a nonathlete, became the fastest-selling shoe in Reebok history last week, desperate kids proved willing to pay more than twice the retail price of $100 for the privilege. The first shoe in the "S. Carter collection by RbK" (Jay-Z's real name is Shawn Carter) sold out in 10 cities. The sneaker is just the latest offering from the unabashedly commercial rapper; his clothing line...
Bashing through the undergrowth, canoeing for miles and biking up trails most people couldn't even walk may not be everyone's idea of a fun weekend. But expedition racing, a multi-discipline endurance test for the whole family, has become one of the fastest-growing sports in the country. More than 300 races have been scheduled this year, up from 50 last year; twice as many are being planned for 2004. Long a favorite of sportsmen in Australia and New Zealand, expedition racing was popularized in the U.S. by Eco-Challenge, the reality-TV contest produced by Survivor creator...
Expedition races usually involve groups of three or four people and may last anywhere from a few hours to 10 days--though the shorter ones are more common. Participants work as a unit to finish a devilishly designed course and stagger across the finish line together in the fastest time possible. Although the sport was first taken up by rugged outdoorsmen, women have embraced it enthusiastically. Because teamwork and stamina are as important as brute strength, coed teams tend to finish higher than all-male ones, says Troy Farrar of the U.S. Adventure Racing Association (USARA...
...when he set the monthly franchise fee at a low $395 in 1995. His success took the franchise industry by surprise. "A few years ago, this company called Curves started showing up on our lists," says Maria Anton, executive editor of Entrepreneur magazine, which recently ranked Curves the fastest-growing franchise in the world. "We said, 'Whoa, where did this company come from...
...Giuseppe Pisanu is launching negotiations with Muslim leaders that would sanction religious holidays, schools, weddings and the right to receive state funding. In an interview with TIME, Pisanu revealed plans to convene an "Islamic Italian Council" of Muslim leaders, echoing recent efforts in France. Though Islam is Italy's fastest-growing religion, the vast majority of the country's 1 million-plus Muslims are immigrants, and only about 50,000 can vote...