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...wonder Americans are eating them up. Energy-bar sales are expected to hit $500 million in 1998, up 40% in a year. And they have moved from the retail fringe--health-food stores and bike shops--to become a grocery- and convenience-store staple. When Balance Bar, the fastest-growing barmaker, went public last spring, Wall Street tagged it with a "buy" rating and predicted soaring revenues. Industry optimists are hoping that energy bars will eventually match the $2 billion-a-year sales of sport drinks like Gatorade...
...happened to that family-friendly Las Vegas? Demographics. The target audience is now 50 and ready to travel without the kids. "Imagine," says Circus Circus president Glenn Schaeffer, "somebody will turn 49 every 13 seconds for the next 15 years, and they have the highest household income and the fastest spending rate." Circus pioneered the low-end family concept during the late 1970s and made it work for more than a decade. But Schaeffer was brought in after a management shakeup to arrest declining numbers...
...what about people who aren't so blessed as to work for the best darn company in the world? Laptops constitute the fastest-growing sector of the computer market, and last year Big Blue undertook the most extensive consumer-research campaign in ThinkPad's six-year history to try to figure out who's buying them. It discovered a new class of information worker: mobile folks who buy their own gear. These consumers work at small start-ups. They're college students. They're even people who like to telecommute, but from the sofa rather than the home office. Some...
Against Lehigh, sophomore Jennie Platt recorded one of the most impressive scoring bursts in Ivy League soccer history, tallying four goals in 11 minutes. Her second goal, coming only 19 seconds after her first, was the fifth-fastest repeated goal in NCAA history. She is also only the third Princeton player to score four goals in one game...
...hygiene and are likely to project a germy wave of saliva into communal food at any time. Totally out of the loop, Harvard kids haven't picked up on the cool new thing--the bird-watching craze. "More and more young people are interested in birding. It's the fastest growing hobby in the country" says the Massachusetts Audubon Society's Natural History Help-line...