Word: fasts
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...pricing of McDonald's, highlighted by dollar-menu items like apple pies, side salads and yogurt, plus cheap combo meals - burger or sandwich, fries and a drink - is a key strength during the recession. In particular, consumers are fleeing casual, family chain restaurants for the convenience and savings of fast food. (Yum! Brands, which owns KFC, Taco Bell and Pizza Hut, and Burger King have also seen sales growth, though at smaller levels than McDonald's.) Casual-dining joints are reeling: P.F. Chang's and the Cheesecake Factory, for example, saw their third-quarter 2008 profits fall...
...other business in this environment, McDonald's faces some potential roadblocks. It's rolling out a specialty coffee menu, called McCafe, which will include vanilla lattes and mochas. "It's not the best time to roll out a premium beverage product," Glass notes. As the recession wears on, fast-food-service growth may flatten out; plus, McDonald's can expect more price competition. For example, Steak 'n Shake, the diner-style burger chain in 21 states throughout the Midwest and South, is promoting four different meal combos for less than $4. "In Los Angeles, every other billboard...
...Fast Facts...
...just the FDIC's fault," says Bert Ely, CEO of Ely & Co. "But it and other regulators are not moving fast enough to close problem banks and limit losses...
...Nuclear-medicine specialist Dr. Gene-Jack Wang first recruited a group of 23 male and female volunteers - none of whom were obese and all of whom were in good general health - and instructed them to fast for 17 hours. During that period, he and his team interviewed them about their favorite foods and asked them to rank each on a 1-to-10 scale. The researchers then selected one food for each subject, the only requirement being that it scored 7 or above in desirability. When the 17 hours were up, the volunteers were injected with a nuclear tracer, placed...