Word: fasts
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...glamorous car. Glamour is about beauty, being respected and admired. The nice thing is that no one gives me any abuse in Jags. That's part of having a glamorous side to it. Everyone has too much respect for it to abuse it. If I drive it fast, people admire it rather than throw a comment back. Not many brands get away with that...
...Even defense companies let school groups in to ogle the missiles. And most companies in the luxury-goods industry go to great expense to persuade journalists and style tastemakers to drop by their ateliers to witness artisans at work. There's pressure to differentiate themselves from the increasingly sophisticated fast-fashion chains and copyists?and to justify their prices...
...meticulous attention to logistics widely admired by competitors. Plus he has a real flair for marketing. Today Diesel is still less than half the size of the Levi's brand (a separate high-end manufacturing division, Staff International, does an additional $114 million in sales), but it's fast growing, highly profitable and so far has managed the delicate balance Renzo evokes when he says his goal is to be the "coolest of the biggest...
...perfume, there's a home-furnishings line in the works, and Rosso is in the middle of an ambitious strategy to make Diesel more premium by integrating sophisticated techniques from ready-to-wear and pushing up prices accordingly. Rosso says he is driven by the increasing sophistication of fast-fashion outfits like H&M and Zara. And by the fact that there are more newly rich people in emerging markets. "My company is 28 years old, and all the customers who were with me at the start are now older and looking for more sophisticated things," he says...
...challenging the President's narrow tribunal plan, pushing for something that looks and feels more like a genuine legal process. As to a court date for that "judicial process," which officially started last week? Unless the White House decides there's political capital to harvest and wants to move fast, think January ... 2009. Next Administration...