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...Instant feedback can be provided by a new campaign device called the Electronic Audio Response meter, or EAR. A computer-age version of the old applause meter, the EAR was developed by market-research agencies to gauge the impact of a new product or strategy, but it can be applied just as well to political campaigns. Members of a prescreened focus group are issued hand- operated dials on which to register their approval or disapproval, on a scale of 1 to 7, of whatever they are viewing on a TV screen. A computer combines the results and displays them instantaneously...

Author: /time Magazine | Title: Technology: Beaming At The Voters | 2/15/1988 | See Source »

...stunning improvement of wines from Oregon, Australia, Spain and Chile. No wonder Parker intends to keep on tasting and writing (a Burgundy book is in the works, and one on California is at the planning stage) as long as he can. "I've got a wonderful job. And the feedback from the people I write for is wonderful...

Author: /time Magazine | Title: Food: The Man with a Paragon Palate | 12/14/1987 | See Source »

...Directors have been very eager to come for theSeries," Goldstine said. "Having the audienceright there and getting the feedback immediatelyis very appealing to them...

Author: NO WRITER ATTRIBUTED | Title: Williams Film To Premiere Tonight Here | 12/12/1987 | See Source »

...Feedback from public opinion polls discouraged the press from criticizing President Reagan during his first six years in office, Stahl told the audience of more than 100 people...

Author: By Neil A. Cooper, | Title: Public Influences Press, Stahl Tells Law Forum | 11/3/1987 | See Source »

...bull market itself. The effect of stock prices on the broader economy is a subject of considerable dispute: the market has collapsed during business booms and skyrocketed during recessions. But some economists believe in what Allen Sinai, chief economist of Shearson Lehman Bros., calls a "positive feedback loop": a rising economy spurs stock prices, which in turn help to prompt further business growth...

Author: /time Magazine | Title: A Bang-Bang Birthday | 8/24/1987 | See Source »

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