Word: fernsehen
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Dates: during 1961-1961
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...sets were ready for production. Hitler, foaming with estimates of the mass audiences he would reach, became the approximate father of viewer ratings. But with war needs, TV disappeared in Germany until 1951. In 1954 the TV stations in the various West German states formed a voluntary association (Deutsches Fernsehen) with stations large and small taking proportionate turns providing material for all. Most significantly, the money behind the programing did not come from Löwenbräu, Mercedes-Benz or Krupp. It came from the viewer himself in a monthly fee (5 DM, or $1.25) collected by the post...
...three West German homes has a TV set, Germans are buying 25,000 more sets a week, and this year's programing budget is more than $100 million.) In contrast to U.S. television, the people who actually produce and perform can use their own judgment. Deutsches Fernsehen has no neurotic need to take the public pulse. Instead, sensible self-imposed rules, still in effect, were drawn up to establish a balance in programing: 18.9% news and documentary programs, 15.6% sports, 15.6% light entertainment, 13.1% opera and drama, 4.6% movies, 16.7% children's and women's programs...
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