Word: ferragamo
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Dates: during 2000-2009
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This page: Cesare Paciotti patent and velvet shoes, $650 (cesare-paciotti.us); Salvatore Ferragamo patent Metropolitan bag, $2,400 (Salvatore Ferragamo, New York City...
...Prada, who works constantly with Ratti to develop her prints?anything from the hand-drawn Art Nouveau organdy prints for spring to the postcard-inspired kitschy prints of several seasons ago. "Ratti stands out for its constant work of research and archives," says Fulvia Visconti, vice president of Salvatore Ferragamo. Ralph Lauren stresses the importance of Ratti's design studio and technical expertise. Even American retailer J. Crew has delved into Ratti's extensive archives of more than 300,000 fabric samples for inspiration for its limited-edition collection. "Their incredibly vibrant colors work so well for us," says...
...design team is quite different. In one room 15 young designers toil away at Macs. Their technical know-how stands in direct contrast to a woman who hand-paints jungle-like flowers for a Ferragamo scarf and a man nearby who loosely sketches polo players for Ralph Lauren. Nearby are the famous archives, stored in an enormous hangar. The archives are organized by style and designer, and walking through the aisles is a heady experience of color fantasy and craftsmanship, a sort of fashion-world memory lane...
...next afternoon, guests gathered at the MoCA forecourt in People's Park, where Ferruccio Ferragamo, Salvatore's eldest son and the company's CEO, launched an retrospective exhibition that consisted mostly of shoes and handbags, some of which had been worn by Taylor, Monroe and Mary Pickford. He was flanked by movie stars Tony Leung (In The Mood For Love) and Zhang Ziyi (Crouching Tiger Hidden Dragon, Memoirs of a Geisha), whose presence drew hordes of passersby to gawk from just outside the VIP enclosure, holding phones aloft in an attempt to capture a grainy souvenir. Ferruccio talked about...
...exhibition was a let down - two floors of display cases filled with fashion paraphernalia that managed to make MoCA look like a slightly funky trade pavilion (albeit one attended by people like Christina Ricci, spotted gazing into a shoe cabinet). On the other hand, that evening's show of Ferragamo's 2008 fall/winter collection was a stunning triumph. It started an appalling hour and half late, but once it was underway the brand's design team deftly demonstrated the remarkable evolution of its wares in recent years. Models sported modernist, layered basics in somber tones of black, white, navy...