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...Economic changes over the past three decades - many the result of government decisions - have "left working families up and down much of the income spectrum living with fewer economic protections, bearing more economic risk, chancing steeper financial falls," writes Los Angeles Times reporter Peter Gosselin in his new book High Wire: The Precarious Financial Lives of American Families. This Great Risk Shift from governments and corporations to individuals, as Yale political scientist Jacob Hacker labeled it in the title of another book on the subject, has become one of the defining economic realities of our age. Some aspects...
...second clip for the entire ad; the Ambien ad's voiceover speed was about five syllables per second during the explanation of benefits, but accelerated to eight syllables per second when explaining the potential side effects. In a test of viewer comprehension, Day found, predictably, that people remembered far fewer side effects from the variable-speed Ambien ad than from the consistently paced Lunesta ad. Shortly after Day presented her research, Ambien switched to a new ad - with a consistent voiceover speed for the entire commercial. Day's research on the new ad found that comprehension and retention accordingly improved...
...Rules of Disengagement" failed to illustrate that all divestment models are not necessarily "terror free" [May 12]. Despite hundreds of foreign companies' doing business with Iran yearly, Iran divestment bills passed by California and Florida targeted fewer than 30 energy firms. Furthermore, loopholes allowed their pension funds to continue holding these companies in other public portfolios. By contrast, terror-free investing is comprehensive and accounts for the financial well-being of pension funds. That is why terror-free models use prescreened investment products excluding all foreign firms doing nonhumanitarian business with Iran, North Korea, Sudan and Syria. This ensures high...
...infant mortality rate - the proportion of babies who die before they reach their first birthday - has leveled off at just under seven deaths per 1,000 live births. That's a much higher rate than in other parts of the developed world. Across the European Union, for example, fewer than five in 1,000 babies die before they turn one. And in some stand-out countries like Japan, Singapore, Sweden and Norway, the proportion of babies who die is less than half that in the United States. Marian MacDorman, a statistician at the U.S. National Center for Health Statistics (NCHS...
...dramatic changes in early admissions and financial aid meant that last year’s yield equations were rendered obsolete, the admissions office said. To avoid overcrowding the freshman class, 110 fewer students were admitted this year...