Word: fewness
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Dates: during 1980-1989
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That kind of concession displeases conservatives, who say the Soviets should suffer through their economic and political crises without American assistance. The White House dispatched Vice President Dan Quayle to disarm the hard-liners even before Bush left Europe. Quayle uttered anachronistic noises to the Washington Post, including a nostalgic...
At Earth Day 1990 headquarters in Palo Alto, Calif., 20 staff members are plotting strategy as if the event were a political campaign. "We're organizing neighborhoods, regions and special constituencies," says communications director Diana Aldridge. The group has taken a few marketing cues from Madison Avenue as well. As...
People also put carbon into the air when they heat homes with oil or natural gas, or use electricity that comes from burning fossil fuels. Household conservation tips should be familiar: close off unused rooms, seal up cracks and openings, and insulate roofs. Look at the energy-efficiency rating when...
Among the most important steps that any company can take is to launch an all-out campaign to conserve energy. Such a drive can cut fuel bills sharply and at the same time reduce the pollution that contributes to smog, acid rain and the greenhouse effect. Most companies may think...
As humanity moves into the final decade of the 20th century, many experts believe the next few years will be the turning point. In order to avert the catastrophes that threaten the earth, immediate action must be taken in several key areas. Among the international initiatives currently under way: