Word: fibber
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Died. Marlin Hurt, 40, tall, dark & handsome radio actor whose falsetto portrayal of Beulah, the cackling, philosophizing Negro maid of Fibber McGee & Molly, was so convincing that it once drew a proposal of marriage; of a heart attack; in Hollywood...
...Fibber McGee's cluttered closet is one of the best known. NBC's Tom Horan of Chicago invented it. He used a set of studio chairs resembling a back stoop, piled each step high with old shoes, bowling pins, tennis rackets, bird cages, roller skates, broken dishes and iron scraps...
...summer slumps were back. Radio's high-priced winter wonders were off-or taking off. Some were headed overseas, like Bob Hope (on his fourth trip) and Jack Benny (on his third). Some, like Danny Kaye and Bing Crosby, were doing hospital turns at home. Others-like Fibber McGee and Molly at their Southern California ranch-were back on the soil. In their places, for the most part, were programs whose budgets were only a third as big, and whose routines were not a third as good...
...propaganda shows, Quinn says, "We have better audience reaction, we get more fan mail, our Crossley [listener rating] goes up." His explanation: listeners are already interested in the subjects. To test the program's pull, Fibber & Co. were given exclusive rights to one OWI plug, an appeal for merchant seamen. The War Shipping Administration said that "responses doubled the next...
Quandary for Quinn. Fibber broods about such complaints. Quinn laughs them off. He does not even mind driving 30 miles into Hollywood three days a week to work free for OWI. One night after a Fibber & Molly show about gasoline rationing, Quinn got home to find himself in a quandary: there was a telegram from William Jeffers, then national rubber director, complimenting him on the program; there was also a letter from his ration board, denying him supplemental gasoline...