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...Turn the stream into a mighty river. About half of the company's costs go to paying the people who fill the envelopes and to the Postal Service. Netflix would love to dispense with those costs and send its product directly to customers by streaming it to their TVs. At the moment about 12,000 of the more than 100,000 titles are available for streaming, but that requires a Blu-ray player or a special Netflix device that sells for about $100. The company doesn't expect to be fully streaming for another five years. That's a long...

Author: /time Magazine | Title: Five Ways to Fix Netflix | 8/3/2009 | See Source »

...Mark Souder, say boats and RVs have the same financing challenge as the auto industry. Many auto dealers had their financing yanked, forcing some out of business. Traditional lenders like GMAC aren't as available to boat dealers due to the credit crunch, and the SBA is there to "fill the void," Matz adds. The loans will range between $500,000 and $2 million for the pilot program, approved at least through Sept...

Author: /time Magazine | Title: Federal Help for Boat Dealers: All at Sea | 8/1/2009 | See Source »

...form of that for scientists? I love the bedside-manner analogy. What you have to do is change the culture of science in America at its institutions so this kind of bedside manner is part of the training. I do scientist training for media. First you have to fill their heads up with information they've never considered about what the media is and what it does: what the difference is between different kinds of reporters and how they might want something very different from your story and making sure the science is being conveyed in a helpful way. Scientists...

Author: /time Magazine | Title: How to Make Science Sexier | 7/27/2009 | See Source »

...hearts, minds and lungs of new smokers is being waged particularly aggressively. The continent still enjoys the lowest smoking rates in the world, largely because most people just can't afford cigarettes. But the tobacco industry abhors a vacuum, and in recent years, it has been working hard to fill...

Author: /time Magazine | Title: Big Tobacco's New Targets | 7/27/2009 | See Source »

...that with 31% in India, 56% in Malaysia and a whopping 61% in China. But the tobacco industry abhors a vacuum, and in recent years, industry players - principally London-based British American Tobacco, Switzerland-based Philip Morris International and the U.K.'s Imperial Tobacco - have been working hard to fill it. "We've done this before," says Allan Brandt, a professor of the history of science at Harvard University and the author of The Cigarette Century. "When something gets regulated here, we move the risk offshore." Says Michael Eriksen, a former policy adviser for the Centers for Disease Control...

Author: /time Magazine | Title: Big Tobacco Sets Its Sights on Africa | 7/24/2009 | See Source »

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