Word: firm
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Dates: during 1960-1969
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More than 50,000 South Koreans watched the launch on a giant screen in Seoul. David Threlfall, 26, waited in London to collect his bounty from the bookmaking firm of William Hill Ltd.; he bet $24 in 1964 that men would land on the moon by 1971, and got 1,000-to-l odds. In Beirut on the morning of launch, a woman gave birth to her eleventh child-and promptly named him Apollo Eleven Salim. The Grand Mufti of Egypt, Sheik Ahmed Hereidi; said he approved lunar exploration because "the Koran urges Moslems to look up from their earthly...
...express their discontent, activists at several medical schools recently returned the little black bags full of medical equipment, each worth $40, that the drug firm of Eli Lilly & Co. had given them. Others have concentrated on curriculum reform and participation in decision making. The 300 medical students at the University of Chicago achieved official recognition of their Council of Elected Representatives, then went on to win more elective courses...
...does a piece of work expand to fill the time available," Aronson notes, "but once it has expanded it continues to require more time." He hopes that his explorations of human work habits may explain why and how people fall prey to procrastination. Meantime, he has started giving himself firm three-hour deadlines to prepare his lectures...
Died. Howard Luck Gossage, 51, offbeat adman, who was one of the first to demonstrate that copywriting can be low-key, literate and fun; of leukemia; in San Francisco. Gossage, a onetime radio adman, and Partner Joseph Weiner opened a small West Coast firm in 1957 and proceeded to break all the rules, often pussyfooted so softly that it was hard to tell just what they were selling. For an Oregon brewer they campaigned to "Keep Times Square Green"-with Oregon trees; for Paul Masson brandy they knocked vodka ("If you can't see it, taste it, or smell...
...years ago after a short-lived apprenticeship ("picking up pins" is how he describes it) with Paris Couturier Balenciaga. He checked into a job in the millinery department of Manhattan's Bergdorf Goodman. Six months later he checked out of Bergdorf's and into the hat firm Emme as chief designer. But eight years of turning out nothing but millinery designs left him a grumpy, if not downright mad hatter; he accepted $10,000 in cash from Seventh Avenue Designer Bill Blass and set up his own business in 1962. "Closeted in someone else's house...