Word: firms
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...segment of the U.S. population. The median age of Hispanics in the U.S. is 27.4, nearly 10 years younger than the U.S as a whole, putting them squarely in the date-night demographic. "Studios are becoming more open to listening," says Ivette Rodriguez, president of American Entertainment Marketing, a firm specializing in marketing to the U.S. Latino consumer...
...Iwokrama forest reserve in the tiny South American country of Guyana in return for ownership of the forest's ecosystem services and a claim on any profits that might one day be made on them. Canopy Capital wouldn't say how big the deal was, but the firm's managing director Hylton Philipson said it would cover a significant chunk of the reserve's $1.2 million annual budget and run for five years, with an option for renewal. "Our funds will go to strengthening the protection of the forest," says Mitchell...
...from cutting down their trees in exchange for carbon credits. (Some 15 million hectares of rain forest are destroyed each year, accounting for some 20% of the carbon emissions annually, as burned or cut-down trees release their sequestered carbon into the atmosphere.) But Canopy Capital is the first firm to try to put a market price on all the other ecosystem services provided by a healthy rain forest. Humans have been availing themselves of those services for nothing, like a free utility, but that can't continue. "If you want something you have to pay for it," says Philipson...
...visit was anything but small. It featured appearances by two of Japan's chief exports: Boston starter Daisuke ("Dice-K") Matsuzaka and his teammate, reliever Hideki Okajima. Furthermore, MLB is in the middle of a six-year $275 million TV contract with Japan's largest advertising firm, Dentsu. Japan's monolithic broadcaster NHK meanwhile has just has announced plans to continue its heavy coverage of American baseball by airing some 270 MLB contests where Japanese stars are playing. That is more than twice as many NPB games on NHK's schedule. Most of these are live transmissions from...
...notes Gilles Delafon, an author and French political commentator. So while his powerful speech to Parliament "made people take notice, listen attentively, and feel positive and hopeful," Delafon says, "that's what he does. Look for the beef, and you won't find any." Sure enough, there was no firm talk of testy topics like the E.U.'s common agricultural policy, one that France defends only as keenly as Britain wishes to see it scrapped...