Word: first-down
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Product placement may change TV's past too. Video-technology company Princeton Video Image has for years used digital imaging to insert virtual first-down lines (with corporate logos) in football games and completely photorealistic but nonexistent "signs" behind home plate at baseball games. Now it wants to move into reruns, with technology that can seamlessly insert 3-D objects into video footage--a Pepsi on a desktop, a Lexus at a curbside, a box of Tide on a countertop--where there was nothing before. PVI is negotiating to do placements in reruns of Law & Order and hopes to strike...
...Green's aerial efforts resulted in two picks, both setting up Harvard scores. Mann's first interception of the quarter led to Balestracci's first touchdown return. Late in the half, his first-down slant pass was picked off by junior free safety Eric LaHaie at the Dartmouth...
...third-and-3 Leiszler took the ball up the middle but was stopped a foot short of the first-down marker. With a foot to go on fourth down at the Tigers' 30-yard line, Rose took the ball on a quarterback sneak, but the play was blown dead because of a false start penalty by the Crimson offensive line...
...pocket on second-and-9 to throw the ball away. Standing in his end zone on third down, he threw a ball with little chance of completion because of a free Red Raider defender stunting up the middle. The Crimson ended the first quarter by surrendering a first-down sack and punted after Wilford had to roll right and throw the ball away on third down...
Wilford had another first-down pass, a 13-yarder to junior running back Chris Menick, but he could not convert on a second third-down opportunity. The drive went 36 yards, so Wilford showed again that he can lead the team in a substitute role...