Word: first
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Dates: during 1950-1959
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...Canada Temperance Act, passed by Parliament in 1878, is memorable largely because it has managed to survive so long. Canada's first Prime Minister, Sir John A. Macdonald, championed it only to prove a constitutional point-that such an important responsibility was a federal rather than a provincial right. (For himself, Sir John A. was no bluenose. Scathingly denounced by Liberal George Brown's Toronto Globe for his drinking, he retorted at an election rally: "I know you would rather have John A. drunk than George Brown sober...
Black Tie & Soap. Hagerty's first move was to shrink several hundred tour applications down to a manageable sum. In justice to all, he announced blandly, the White House would accredit all comers, but only one man from each news medium (the wire services and TV networks were allowed two reporters and two photographers each) would be put aboard Pan American's jet-powered Boeing 707 chartered for the press. The cost for transportation and hotels would be $4,000 per traveler, and a letter of application would be considered a contract for that amount. After this announcement...
...first stops on the 19-day itinerary, Hagerty's corps, competing with swarms of local reporters and photographers, knew exactly what the battle orders were and, with most of the variables removed from the operation, set themselves to cover a story of unprecedented proportions...
This ingenious approach was first tried five years ago in New York by a onetime publicity man named Herbert Muschel. With less than $10,000 in capital, Muschel launched PR News Association in Manhattan, a publicity wholesaler that took copy from commerce and industry and moved it-for an annual membership fee of $25, plus a daily charge of $15 for transmissions-over printers installed free in newspaper offices, broadcasting stations and other communications outlets that permitted the installation. Today Muschel has more than 700 paying customers-among them General Foods Corp., Kaiser Industries Corp. and the American Heart Association...
...Alto Saxophonist Julian ("Cannonball") Adderley insist on TV one evening that jazz criticism is "a joke." Allen scribbled several funky tunes (Hackensack Train, Fink's Mules, Too Fat Boogie) and recorded them as the work of Pianist-Composer Hammer. He tricked up some of the tracks by recording first the bass, then the upper register and gluing them together. Under a second assumed name - Ralph Goldman - he wrote some typically pretentious liner notes: "Like Peck Kelly of Texas and Joe Abernathy of New York, Hammer has become a legendary figure...