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This term first appeared in 1996, when the Philadelphia Inquirer noted that Joe Lunardi, a spokesman for St. Joseph's University and a college-hoops junkie, referred to himself as a "bracketologist" when projecting the tournament field. In 2002, ESPN.com featured Lunardi's "bracketology" predictions, and since then the word and Lunardi himself have become as ubiquitous a March presence as inebriated St. Patrick's Day revelers. Dozens of other "experts" have entered the bracketology game, and there's even a website that tracks the performance of the pundits, as if they were evaluating stocks or anything else of consequence...

Author: /time Magazine | Title: Brief History: Bracketology | 3/22/2010 | See Source »

Bracketology has expanded beyond basketball too. For example, a 2007 book called The Enlightened Bracketologist: The Final Four of Everything used the NCAA-tournament format to rank a wide range of minutiae, from cooking tools to hairstyles to animated characters. Bart Simpson outlasts Homer in a stirring first-round matchup, and in the video-game tournament, Tetris beats Zelda to take the title. No upsets there...

Author: /time Magazine | Title: Brief History: Bracketology | 3/22/2010 | See Source »

...want to bail out the feckless Greeks with their flagrantly inaccurate official statistics; they resent being Europe's banker of last resort; they object to the universal demand that they plug the vast holes in the Greek budget deficit in the name of 'European unity'; and for the first time in a long time they are saying it out loud." --3/8/10...

Author: /time Magazine | Title: Verbatim | 3/22/2010 | See Source »

With Way on the mound, the Crimson held the 49ers scoreless in the first three innings before finally surrendering a run in fourth...

Author: By Christina C. Mcclintock, CRIMSON STAFF WRITER | Title: Baseball Swept By Charlotte in Weekend Road Series | 3/22/2010 | See Source »

Against Charlotte this past weekend, the Harvard baseball team (3-10) was the ball. The 49ers (11-5) scored more runs in each of the first two games than the Crimson was able to score all weekend, as Charlotte took three straight victories in Charlotte...

Author: By Christina C. Mcclintock, CRIMSON STAFF WRITER | Title: Baseball Swept By Charlotte in Weekend Road Series | 3/22/2010 | See Source »

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