Word: fitch
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After more than eight decades of catering to princes and Presidents as well as just run-of-the-millionaire sportsmen, New York-based Abercrombie & Fitch now finds itself looking, figuratively, at the business end of one of those $6,000 custom-made rifles it has become famous for. Losses for the nine-store chain have widened steadily over the past six years, and lately they have grown as big as all outdoors-from $540,000 on sales of $25.4 million last year to a thumping $1.7 million in the first three quarters of 1976. Last week, amid talk that...
...should sell to played an important part in Abercrombie's genesis. David T. Abercrombie made camping goods in a small factory in Lower Manhattan and was content to sell to trappers, railroad surveyors, prospectors and others who worked out of doors. Then, in 1892, he met Ezra Fitch, a successful but bored lawyer. They became partners and built a store on Broadway where Fitch set out to sell Abercrombie's goods to the public in general and fat-cat sportsmen in particular. After many disagreements over just whom the store should be catering to-Abercrombie's trappers...
...Fitch retired in 1928, but A. & F.'s fame as a purveyor of sporting goods to the rich and famous had become widespread. The store outfitted Theodore Roosevelt for safaris, Admiral Richard E. Byrd for his expedition to Antarctica. Fisherman Herbert Hoover, Golfers Woodrow Wilson and Dwight Eisenhower and all-round author-out-doorsman Ernest Hemingway also shopped there. Its stock of firearms and tackle equipment was among the world's largest and finest, and its aloof sales staff was made up of technical experts in A. & F.'s wares. A. & F.'s Manhattan store...
...enormous planet Astheria; and the temptress of the heavens, the Guardian of Piri. The special effects far exceed anything on Star Trek. They include fleets of hovering cockroach-shaped spaceships, squads of yellow moon buggies and an array of enticing equipment from whatever passes for the Abercrombie & Fitch of intergalactic travel. Laser beams are flashed around like Saturday night specials...
Music by Byrd, Couperin, Bach Rossi, Handel, and Scariatti; Frances Fitch, harpsichord; Eliot Library; 8:30; free...