Word: fizz
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What could be more American than Good Humor ice cream? Or the 60-year-old fizz of Alka-Seltzer? Or the Thermos bottle? Well, these familiar trademarks now belong to someone else: the Dutch and the British, the West Germans and the Japanese, respectively. So do such U.S.-born corporate names as Smith Corona, Brooks Brothers and Pillsbury (all British); General Electric TV sets and home electronics (French); Wilson Sporting Goods (Finnish); and Carnation (Swiss). Last year foreign investors acquired nearly 400 U.S. businesses, worth a total of $60 billion. That was 61% more than the previous year and represented...
...commercial jingle for Rice Krispies cereal. Now the old standby is getting play once again as part of a popular new record called Tee Vee Toons: The Commercials. The album features such Madison Avenue jingles as Brylcreem's A Little Dab'll Do Ya, Alka- Seltzer's Plop, Plop, Fizz, Fizz and Noxzema's The Stripper (Take It All Off). Since its release last month, the album of musical doggerel has sold more than 100,000 copies. The Commercials even appears on Billboard's chart of the 200 top-selling record albums (currently...
...learned, to connections made. Born in Montreal but raised mostly in Halifax, Robert MacNeil was the son of a seagoing Mountie (in Canada's equivalent of the Coast Guard) and a Nova Scotian mother who delighted in reading aloud to her sons. MacNeil's first nonbaby words were "gin fizz" -- the name of a teddy bear. He recalls being amazed, on a rare trip aboard his father's corvette, that sailing terms derived from Viking days (coxswain, starboard) still have a defining role in modern navies. MacNeil's memories of Nova Scotia have what D.H. Lawrence called a "spirit...
Coca-Cola has not lost its fizz either. In December the company signed teen heartthrob George Michael for a diet Coke commercial, to begin this week, which features music from a previously unreleased single (his fee: a reported $4 million). In the past, Coke has recruited the Pointer Sisters and Whitney Houston. All of which raises a profound question: Which brand would Elvis have chosen...
...least 500 of the more than 3,000 S and Ls are insolvent: their liabilities exceed their assets. In 1987 alone, the Government closed 17 insolvent S and Ls and paid stronger institutions to take over 31 more. The total cost to FSLIC: nearly $4 billion. FSLIC (pronounced fizz-lick in the industry) would have shut down many more S and Ls, but the agency virtually ran out of money to pay depositors. In the meantime, the insolvent S and Ls have continued to pile up losses, making the ultimate resolution of the problem increasingly expensive...