Word: fizzed
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Dates: during 1980-1989
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...subtitled "101 Ways to Remake Vertigo." But Shepherd, as the straitlaced ice queen, and Willis, as the wisecracking clod-with-a- heart-of-gold, are a screen team to treasure. Despite some straining this season, the writers have managed to deepen and develop their relationship without losing the comic fizz. And no other series takes more chances. The actors frequently step out of character for asides to the camera, and the show may break completely from format on a whim. One of this season's episodes featured a seven-minute Gene Kellyesque dance number. Another was an elaborate parody...
...small. They began to work out financing: stock sold to a few believers and a low-interest community-developme nt loan. Mason was aiming at something close to English real ale, though he knew there would have to be some touch-up carbonation to accommodate the colonials' taste for fizz. Beer drinkers in Vermont and New Hampshire, the intended markets, bought a lot of bottles and not much draft beer, so Catamount would be bottled without additives, and, most important, there would be no pasteurization, a process that gives beer shelf life but that, Mason and other purists feel, "heat...
...then perk up for so-fine evocations of Aretha Franklin, Tina Turner and Janis Joplin. The '60s and some of its prime shakers are dead, but the decade's survivors figure they can revive it by repackaging it. Beehive is a cherry Coke cabaret show with plenty of fizz, American Graffiti without the plot, Dreamgirls with no production values, an oldies station at $27.50 a ticket...
...entropy. Charges Terry Gilliam, whose Brazil is one of 1985's few demanding films to escape from the studios: "People in Hollywood are not showmen, they're maintenance men, pandering to what they think their audiences want. And so audience expectations become more simplistic. Movies have no surprises, no fizz." Right: new Hollywood is new Coke with the cap left...
...proliferation of brands has added fizz to Coke's overall business. The company says sales in July and August of new Coke, Classic Coke and Cherry Coke, another product unveiled this year, were 10% higher than sales of old Coke in the same months of 1984. But the expense of promoting the brands has hurt Coke's bottom line. Last week the company predicted that its 1985 operating income would be "up slightly or flat" when compared with the 1984 figure. Coke's less than bubbly outlook helped send its stock down nearly 2 points last week...