Word: flacks
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Dates: during 1990-1999
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...rumpled persona far closer to Walter Matthau's than Walter Lippmann's. His clothes are L.L. Bean, not Savile Row. Safire retains the unbuttoned style, the street-smart diction and the wry-not enthusiasms of a man who happily spent his formative years as a successful public relations flack in New York City. Where other conservative columnists like George Will and William F. Buckley can be precious and predictable, Safire prides himself on his reporting and contrarian thinking. "A column should not be a chore, not a chin puller, not a dreary thing," Safire says, trying to summarize his approach...