Word: flash
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Dates: during 1970-1979
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...Cosmonaut Vladimir Komarov died in 1967 when Soyuz 1 crashed to earth after its descent-parachute shrouds tangled at the end of a 17-orbit mission. Only three months earlier, Astronauts Gus Grissom, Edward White and Roger Chaftee were killed when a flash fire engulfed their Apollo 1 spacecraft during a simulated launch at Cape Kennedy...
This is not to say, however, that the art lacks intricacies: consider the names of the steps-taps, triple wings, toe tips, pendulum wings, cramp rolls, heel drops, heel digs, nerve taps, hops, jumps, heel cramps and flash finishes. Even that formidable array, however, has failed to dampen the enthusiasm of housewives who want to lose weight, businessmen who seek exercise and kids who revel in the chance to make shattering amounts of noise without risking a reprimand...
...metaphor for Europe's decaying society. But Visconti takes the veneer and calls it furniture. With infinite tedium, he pores over every facet of Tadzio's Botticelli visage; with stupid distortion, he makes the boy, played by Bjorn Andresen, a flirt whose eyes flash a come-on to his helpless elder, like some midnight cowboy off the Via Veneto. He even concocts an elaborate bordello scene in which Aschenbach is shown as a heterosexual failure-a moment that proves as barren of meaning as it is of style...
Etching on the Eyeball. Those projects that do triumph come out of a real interaction with, not mere use of, industrial facilities. Boyd Mefferd's room (made with the help of Universal Television) is a stunning perceptual experience: a pitch-black chamber lined with strobe lights. When they flash, the effect is engulfing and somewhat unnerving: silhouettes etch themselves on the retina as on film, and afterimage sheets of brilliant color drift and flower across the entire field of vision. Mefferd's piece is unique in that it is wholly objectless art -everything happens...
Love the Product. At his death, his Chicago-based Leo Burnett Co. was the world's fifth largest ad agency; it handled billings of $389 million last year. It is by far the biggest agency west of the Hudson, and Burnett never felt the need for the creative flash of Manhattan. "Ideas don't know where they are born," he said. His own ideas were based on keen appraisals of consumer wants and were often disarmingly wrapped in homilies. His agency created the Pillsbury Doughboy, as well as the Marlboro Man, the Jolly Green Giant, Star-Kist...