Word: flavorings
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...does not play fairly by comparing us unfavorably with Yale students who honored employees' picket lines last year: there has been no strike here, so no basis for comparison exists. Protest in favor of fraternities at Amherst and Colby support self-interest, nor "national issues." And the suicidal flavor of the Brown students' symbolic statement is their campaign for cyanide pills makes it is position morally repugnant to me, and Mr. Rosenthal has no right to fault me the rest of the Harvard community for not solving similar campaign here...
...that will totally supplant the old Coke and enter the lists against archrival Pepsi-Cola in the raging battle for dominance of the $23 billion U.S. soft- drink market. Roberto Goizueta, 53, chairman of Coca-Cola (1984 sales: $7.4 billion), said that the old Coke formula, with its secret flavoring ingredient, called Merchandise 7X, will stay locked in a Trust Co. of Georgia bank vault in Atlanta, never to be used again. Next to it, though, will be the new formula, with a new supersecret ingredient, called Merchandise 7X-100. This is the first flavor change in 99 years...
From 1981 to 1984 in 25 cities in the U.S. and Canada, Coke tested the taste on more than 190,000 consumers. The new Coke flavor beat the old one by 55% to 45%. When those same people were told what they were tasting, their preference for the new flavor was even more pronounced, 61% to 39%. The new flavor also won handily by as much as 56% to 44% against Pepsi, says one trade source...
...Coke seems to retain the essential character of the original version in that it, too, imparts faint cocoa-cinnamon overtones and has a balanced, smooth body with no sharpness or overpowering flavor. However, it is sweeter than the original formula and also has a body that could best be described as lighter. It tastes a little like classic Coca-Cola that has been diluted by melting...
...athletic and business perspective. The argument is an important one; the free agent system has changed the sport from an owner- to a player-dominated enterprise. When a player doesn't feel a team is paying him as much as it should, he leaves, thus destroying the regional flavor of the sport. Gammons believes that the identification that each major league city once had with its ballplayers is in danger of vanishing permanently...