Word: flavorings
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...their first TIME cover appearances. Glessmann is himself an experienced graphic designer (Holiday, Parents Magazine) who two years ago took charge of TIME'S typography and art. For each cover he chooses one or more artists and works with them to help them capture the story's flavor. As a rule he obtains two or three finished works, often radically different in style and concept, from which the editors make a final choice...
...satirical magazine Private Eye. He even has his own favorite story about himself. It concerns a little girl who asked him if he knew what two and two make. "Buying or selling?" he replied. It is no truer than most of the stories about him, but it imparts the flavor...
Fever and Flavor...
...TIME caught the fever and the flavor. The story on the Jesus revolution [June 21] was exciting, and some of us who are past the age of the Now Generation have been swept along too. First century Christianity is being revived-right here in secular city...
...made with fresh cream and no preservatives. "A whole generation is starved for good ice cream," Robbins notes. "They have had plenty of ice cream of a sort, the cheap stuff sold in supermarkets, but it wasn't fun ice cream." By rapidly rotating his flavors, Robbins hopes to create a nationwide cryogenic euphoria. Only once has he erred. Goody Goody Gumdrop, with tiny gumdrops blended into tutti-frutti-flavor ice cream, was invented in 1965. But the gumdrops kept freezing solid. "When people bit into it," Robbins recalls, "it was like biting a rock. That was the only...