Word: floating
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Dates: during 1940-1949
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October. In Cincinnati, the Procter & Gamble research department furrowed its collective brow over a freak bar of Ivory Soap that would not float...
...notification ceremony. At week's end John Bricker moved into Michigan, with Ohio, New Jersey, New York and Pennsylvania ahead. He pressed on-belaboring Sidney Hillman and Earl Browder, crying out for a flood of votes to submerge the wicked works of the New Deal and to float anew the ark of Republicanism...
...second time in 60 years Procter & Gamble, makers of Ivory Soap ("It Floats"), faced the embarrassing situation. A customer had sent in a bar that would not float (TIME, Oct. 2). Last week the baffled research staff performed a thorough autopsy on the sullen bar, came up from its powdered remains still baffled but with a lathery explanation: "Floating soap floats because it has been whipped about like a cake batter. In storage, this particular bar might have been com pressed and its tiny air pockets crushed...
Look Here. In Cincinnati, the Procter & Gamble research department furrowed its collective brow over a freak bar of Ivory Soap that would not float...
...Grumman Aircraft Engineering Corp. had so much business on the books it almost went broke. The company had run out of working capital, and owed the banks $450,000 (mainly because it had lost $100,000 on an amphibian-plane contract). To raise cash, Grumman got ready to float his first public stock issue. Then the market crashed. Wall Street's famed Bernard E. ("Sell 'em Ben") Smith, who was trying to buy an amphibian, saved the company by helping underwrite the stock issue...