Word: flog
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...surplus is being used to flog the tourist industry generated by the bonanza of Olympic publicity and the banishment of Princip's ghost. Sarajevo has devoted a $2 million fund solely to cementing the Olympic image by staging additional world-class sporting events--world speed-skating championships, European bobsled championships and the like--in hopes of attracting the fans and tourists who follow them. So far, the strategy is working. With round-trip air fare from New York and seven days in a hotel at the foot of Olympic ski runs costing just $680, the tourists are coming...
...figure courting publicity knows that one condition will be a lengthy exploration of his or her marriages and living arrangements. Only the inexperienced expect a journalistic transaction to be risk free. This includes intellectuals so disdainful of pop culture as to be innocent about it. Suddenly, in order to flog a book, they find themselves in a studio talking trivia with Merv or Kup or Mike, shedding their standoffishness and their standards to avoid looking pompous on-camera...
...prepare for Sunday's debate in Baltimore, both Reagan and Anderson plan to take off the last three days of the week. Reagan's strategy is to go easy on Anderson (after all, he may be more friend than foe at the polls), to flog Carter's record and to seek to project an image of confidence and common sense. Adviser James Baker, who prepped Gerald Ford for the debates with Carter in 1976, is leading a team that is compiling 50 short papers on issues, which Reagan will study this weekend at his temporary Virginia home...
...Ralph, 35, styled a tight-fitting jean with pocket stitching that was to be made under contract in Hong Kong, and Avi, 33, set up a distribution system. Early last year Joseph offered high pay to hire the best salesmen that he could find, and they went out to flog the line. Once they got $1 million in orders, bankers gave him big loans. Daringly, he plowed most of the money into advertising-$3 million since January-and wrote much of the copy himself...
...letting their hair grow long. The drive backfired when a committee caught a tough Bedouin whose tribe had worn long hair for centuries. The tribesman fought back and was stabbed to death in the fight; the leader of the committee was tried, convicted and beheaded. The committees will publicly flog anyone found drinking alcohol in public. But respect for privacy is so great in Saudi Arabia that not even the most fanatical of these protectors of public virtue would ever dream of breaking into a home...