Word: floppings
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Dates: during 1950-1959
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...Costly Flop. As "nonprofit, non-partisan and nonpolitical" C.E.D. sees it, the basic farm-policy difficulty is that too many people in the U.S. are trying to make a living at farming. Farm productivity has soared so fast over the past two decades that despite a steep drop in the number of farmers, food and fiber production has kept outrunning demand. Since demand is not big enough to support all U.S. farmers at free-market prices, the Government has tried to prop up farm income with price supports. But the price-support approach has been a costly, ineffectual flop (TIME...
...letdown. Few of the 127 U.S. and foreign reporters who covered the launching gave any strong warning to editors and readers-as briefing officers warned them-that they were there for a test shoot, and that one of three missile tests turns out to be a flop-nik. With perhaps half a dozen exceptions, the press corps at Cape Canaveral had no grounding in the infinitely complex mechanics of missilery. In any event, since word of a scheduled firing spreads fast on the missile beat-postponement of last week's scheduled Atlas test was known to the press within...
...best in the cold war is no longer good enough. The U.S. satellite test vehicle, reaching for the sky and falling flat on its pad, was a symbol of the old standards: a hurry-up effort to answer moons with a moon, klaxons of witless pressagentry and, after the flop, yelps of anguish (cried Senate Majority Leader Lyndon Johnson: "How long, how long, O God, how long will it take us to catch up with Russia's two satellites?"). Yet even if Vanguard had been successful in its first try, even if the U.S. had put a dozen satellites...
...with the zooty clothes, the sad, sunken face and the glandular voice that coiled around Lonesome Road ("Lord, I'm gettin' mighty weary of this cotton pickin' load"). With the assured grace of a precision instrument, Crooner Frank Sinatra was making a TV comeback (after a flop in 1952) with his own show and the fattest contract in show business. For 13 half-hour musicals, two one-hour spectaculars, 23 half-hour dramas, ABC and Chesterfield have also guaranteed Frankie complete jurisdiction over his material. Frankie's material was narcotic. Using what the psychiatrists call...
...city to city, the Skid Row habitués are finding just about everything they have the urge to wish for, i.e., a place to live in unpressured alcoholic freedom, a place eventually to die in peaceful alcoholic stupor. Food and board are cheap: 50? a night for a flop; two fried eggs, coffee, toast, mush and potatoes for a quarter. Money is adequate: handouts in these generous times are fat; pharmaceutical companies buy blood for $5 a pint if the donor appears sober; relief checks and unemployment compensation are punctual. If all else fails, a day's dishwashing...