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Word: floppings (lookup in dictionary) (lookup stats)
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...magazine budded into a new magazine, e.g., when one of the departments in Chemical Engineering grew too big, it became Food Engineering. Under Jay McGraw, the company made its only attempt-with Science Illustrated-to step out of the trade into the general circulation field. It was a resounding flop. Between 1945-47, the new magazine lost upwards of $2,000,000. It was beginning to find itself, when Jay McGraw folded it to get ready for the postwar depression mistakenly predicted by his economists...

Author: /time Magazine | Title: The Press: Big Tent | 3/23/1953 | See Source »

...Japanese have worked hard at democracy, and the web, Author Gibney believes, has been sharply strained. But he is not at all sure that it will soon be torn apart. Communism in Japan is a flop, but the overriding factor in Japan's position today is its proximity and vulnerability to Communist military power. What comfort the Japanese can feel comes from U.S. friendship. It is here that Five Gentlemen becomes an important as well as an illuminating study. Gibney came to like and respect the Japanese. His book explains why the five gentlemen and their 85 million countrymen...

Author: /time Magazine | Title: Books: 85 Million Paradoxes | 3/16/1953 | See Source »

...constitution is a "fraud," he cried, and demanded Positive Action ("strikes based on perfect non-violence") to prevent its being accepted. Positive Action was a flop-and Nkrumah went to jail. Police who arrested him found in his pocket an unsigned membership card of the British Communist Party...

Author: /time Magazine | Title: AFRICA: Sunrise on the Gold Coast | 2/9/1953 | See Source »

...Studebaker is the biggest design gamble in the auto industry since Chrysler's Airflow (which was a flop), a test to see whether Americans will buy a semi-sports car in big quantities. In its gamble, Studebaker staked $27 million for new tools, sure that the growing interest in sports cars indicates an entirely new trend in U.S. auto design. From Belgium's annual auto show in Brussels, where the car was first publicly shown last week, came the first evidence that the bet might pay off. Alongside the fanciest cars of Europe and 20 U.S. makes...

Author: /time Magazine | Title: AUTOS: Low-Slung Beauty | 2/2/1953 | See Source »

...apparatus, however, can record the energy released by invisible radiation from the neutral hydrogen atom when its single electron does a "flip flop" (reverses its spin). By calculations astronomers can then place the gaseous clouds in their proper position in space...

Author: By David C. D. rogers, | Title: Observatory Builds Radio Telescope To Probe Structure of Galaxy | 11/13/1952 | See Source »

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