Word: flower
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President Lyndon Johnson's infamous daisy ad, in which a cute little girl pulled petals off a flower until the eruption of a mushroom cloud broke her reverie, was only one example. Fact magazine came out with a 64-page "psychological study," purportedly a survey of professional shrinks, that showed Goldwater was "psychologically unfit" to be President. The candidate's slogan, "In your heart, you know he's right," was transformed into a snicker: "In your guts, you know he's nuts...
...have a brain and experience fear, hunger, thirst, pain, annoyance and curiosity." The game is driven by what Bell calls a "first-ever, real-time physics engine." Wade out into a pond, for instance, and watch the water ripple gently ahead of you. Bend down and pick up a flower and throw it into the pond, and it drifts away on the surface. Trespasser is truly innovative. Now if only it had some decent explosives...
Boomers can be tiresome when they natter on too long about the fun-swollen fabulousness of the 1960s. I mean, I was there: "Flower power"? Patchouli oil? Peter Max posters? Please...
Rodgers and Hammerstein wrote nine musicals together. Five are legendary hits: Oklahoma!, Carousel, South Pacific, The King and I and The Sound of Music. (Flower Drum Song was a success, but not in the same league as the golden five.) They wrote one film musical, State Fair, and the TV special Cinderella, starring Julie Andrews. They were also hugely canny producers. Irving Berlin's Annie Get Your Gun was but one of the works they produced that was not their own. Their flops--Allegro, Me and Juliet and Pipe Dream--were probably a result, as much as anything, of their...
...providing rewards is to co-brand a credit card with a noncompeting company. This technique lets you earn miles and points from everyday purchases made without ever fastening an airplane seat belt. Delta Air Lines awards you 300 miles with every floral purchase of $29.99 or more from the Flower Club. American Airlines gives 5 miles for every $1 spent with phone company MCI. United Airlines even gives you a housewarming gift: 1,000 miles for every $10,000 borrowed through specified mortgage brokers. "I can get miles by using my Bell Atlantic cell phone and making calls using...