Word: flowerings
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Dates: during 1950-1959
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Both men are expert practitioners of the "throwaway," a device for slurring or racing over the unimportant words in a commercial. This technique was brought to its finest flower by Announcer Ralph Edwards. Explains Stark: "Every sponsor has to put some weasel words in his copy that you've got to learn how to handle. Suppose an announcer has to say: 'If you use Blank face cream you can hope for a more beautiful complexion.' You've got to get that word 'hope' in to keep the lawyers happy, but as much...
Into the Eye. The big plane (named the Columbine for the Colorado state flower) left the French coast, bored on westward to land 15 hours later at Stephenville, Nfld. The Eisenhowers, dead tired, headed for bed. Next morning they were up in time for a 10:30 a.m. takeoff. The sun had just broken through the clouds over Washington when their Constellation swept across the National Airport, wheeled to the south on a wide sweeping turn, and touched down on the runway at 3:55 p.m. Precisely at 4 o'clock, the Eisenhowers stepped out smilingly into the roped...
Last week, Florentines flocked to the scene of Savonarola's execution to celebrate the sooth anniversary of his birth. A children's choir sang. Nuns convoyed little girls in white dresses who sprinkled flowers where the scaffold once stood. At night, drummers in medieval costume led processions of torch-bearing students past the flower-decked plaque. Orated Mayor Giorgio la Pira, a Christian Democrat: "Fra Girolamo Savonarola characterized Florence . . . as a firm guardian of the spirit of political liberty and as an eternal expression of fraternity and loving-kindness between...
...HIDDEN FLOWER (307 pp.)-Pearl Buck-John...
Pearl Buck's latest, The Hidden Flower, preaches racial tolerance. Allen Kennedy is a young lieutenant in Japan. He meets pretty Japanese Josui, and they fall in love. Josui's parents object at first, but love triumphs and they get married. Alas, back in the U.S. Allen's biased mother will not receive Josui. For a while the couple tries to live in big-city isolation, but can't make a go of it. Josui runs away, has her baby, and sees it adopted by a kindly Jewish doctor. But Josui's life and Allen...