Word: fluocaril
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Dates: during 2000-2009
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...cool toothbrush is a way of expressing your personality without making a huge commitment other than to dental hygiene. Your sense of style changes, you buy a new toothbrush. Starck was one of the first to sense this with his translucent Brancusi-esque dollop of a toothbrush for Fluocaril in 1989. Now pharmaceutical companies have released a plethora of toothbrushes--ridged, twisted, tapered, with bands, dots and swirls. The same philosophy applies to dozens of products we used to regard as banal--garbage cans, toilet brushes and cheese graters. They're cute, they're cheap and they're disposable...
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