Word: focus
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Dates: during 2000-2009
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John Hodgman, an author and the PC in the Mac ads, uses his 50,000 Twitter followers, whom he refers to as "Hive Mind," as a focus group for his books. He considered removing a reference to Tron in the paperback version of More Information Than You Require, but Hive Mind unanimously asked him to keep it in. "So I will," he says. "And I will probably note that the Internet liked it." (Read TIME's interview with Hodgman...
Enter Nandan Nilekani, a co-founder of the global IT giant Infosys. Through his focus on global entrepreneurship (his globalization-friendly compadre Thomas Friedman of the New York Times credits Nilekani for inspiring his book The World is Flat and writes "Seattle has Bill ... Bangalore has Nandan"), Nilekani possesses a bird's-eye view of India's strengths and weaknesses. Though inclined to see information technology as a panacea for India's social ills (he admits he fears being deemed "the computer boy"), Nilekani is quick to caution that safeguarding India's growth requires far more than economic prowess. (Read...
First, he highlighted a massive new FDIC program to get the banks to sell troubled mortgages. For all the focus on complex securities based on bad loans, the bad loans themselves pose the greatest threat to banks' balance sheets, according to the Treasury department. Bill Gross, chief investment officer of the massive PIMCO bond firm who has been in conference with the government about participating in the plan, estimates the loans pose up to a $1 trillion problem for the banks, and the new program taps FDIC funds to get investors to buy those loans from the banks. Gross told...
...take a year or longer - environmentalists say it's difficult to imagine that the agency would attempt to control every possible source of greenhouse gas emissions. "People running the EPA have common sense," says Frank O'Donnell, head of the environmental group Clean Air Watch. "They're going to focus the efforts on the biggest sources" like the auto industry and the utility sector...
...components and distribute these in Nano "kits" to independent entrepreneurs - trained and monitored by Tata Motors - for final assembly and distribution. "They will become our dealers," Ratan Tata explains. He hopes the Nano will push the auto industry toward fully outsourced manufacturing, leaving car companies to focus on design and marketing - a structure similar to that used in the highly competitive computer industry, where companies such as Apple create products but subcontract the actual manufacturing to specialists operating factories in China and other countries where labor costs are relatively low. "What I tried to describe on the Nano...