Word: focusing
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Dates: during 1970-1979
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...told the White House staff on August 9 that no one would ever write a book about his mother and then departed for exile in San Clemente. In contrast to All the President's Men, the earlier W&B account of how they "broke" the original Watergate stories, the focus in The Final Days is on the facts and off the reporters and the Washington Post newsroom...
...Like most reporters who land book contracts, W&B don't seem to understand the difference or just can't find a style that can pull its own weight through several hundred pages. To begin with, The Final Days has no thesis and not even much of a definite focus. Some sections read as though they were stuck in only because W&B had the dope. This approach is fine if you are trying, as in a newspaper, only to generate information, but a book needs more purpose to maintain a sense of itself. The result here is choppy construction...
...President's Men, rather than telling a whole inside story, seems like just another piece of evidence, part of one of those long, fascinating congressional hearings. Thus the climax of All The President's Men is reduced to the moral decision of one man, and the focus of suspense comes down to the instant of silence in a darkened underground garage when Deep Throat decides the time has come to tell all he knows...
...approach is changing largely because agencies are faced by increasingly demanding corporate clients who find the consumer more inscrutable -and skeptical-than ever. They tend to press for the safe old selling ways of the '50s, when the focus was squarely on the product, often to the exclusion of humor, mood or elegance. The clients also insist on more research. Says Jerry Della Femina, head of Delia Femina Travisano & Partners, who is currently working up ads for Emery Air Freight, a forwarder: "Everything is tested, usually in small cities instead of big markets to hold down marketing expenditures...
Died. Paul Strand, 85, American photographer who created "candid camera," or unposed photographs, by attaching a brass lens to the side of his camera and working at right angles to fool his unsuspecting subject; in Orgeval, France. Strand broke with the soft-focus romantic tradition, aiming instead at social realism and commitment. His series of still lifes of New England, the Maine coast and Western towns, as well as such famous photographs as the Blind Woman and The Family, attest to his goal of seeing "something outside myself -always. I'm not trying," he explained, "to describe an inner...