Word: focusing
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...vitality into the brand. With a résumé that includes a six-year stint at Versace and a namesake shoe line that draws raves from Hollywood, Atwood knows a thing or two about glitz. As Bally's first creative director since 2002, he's also got his mind firmly focused on giving the brand a new look. "Desirability is the main focus," says Atwood. To begin, he dipped into the 157-year-old company's archives of some 13,000 pairs of shoes for inspiration. After pulling ideas to meld into new designs, Atwood set to work creating special pieces...
...millennials?ages 18 to 27?as well as affluent boomers. Statistical analysis of millennials' and boomers' survey data identified four different segments within each generation, including two with consumers who are very interested in the luxury category: the core luxury millennials and the core luxury boomers. The data below focus on these two segments...
...misquote Samuel Johnson, Hillary Clinton attempting to make jokes on television is like a dog trying to walk on its hind legs: really awkward for everyone involved. Since everything Hillary does feels like the result of at least eight focus groups, there must be some reason she has decided to subject the American people to this. Perhaps Huckabee’s exodus from the ring has left the Late-Night Comedy Demographic rudderless and open to suggestion. Yet watching Hillary’s efforts to wangle a laugh out of the American people serves as a reminder of the closest...
...ECAC semifinal series this weekend in Albany, N.Y, which marks Harvard’s seventh semifinal appearance in the last eight years. Following Saturday night’s penalty-filled match, in which the Bobcats scored on its first four power-play opportunities, the Crimson turned its focus last night to one key theme: penalties. “We did a much better job tonight staying out of the box,” co-captain Mike Taylor said. The Crimson tallied only six penalties to the Bobcats’ five, and Harvard’s special teams shut out Quinnipiac...
...once more. After becoming a consecrated bishop, Patrick returned to Ireland and spent the rest of his life bringing Christianity to the region. People in the United States began observing the holiday after massive Irish immigration and the establishment of Irish communities in the early 20th century. But the focus of the day has shifted from religious ceremonies to ethnic pride and parties in modern times. “Fun, green, drunkenness,” Marissa L. Long ’08 said at the Woodbridge Society’s St. Patrick’s Day party on Saturday...