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Word: folksier (lookup in dictionary) (lookup stats)
Dates: during 1970-1979
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Usage:

This convention was run with unaccustomed efficiency, dignity, and remarkably little circus. By the time Edward Kennedy had delivered the finest speech of his career in introduction of the equally eloquent, if folksier. Senator McGovern, the Democratic Party had passed a turning point in its history. The delegates linked arms and sang "We Shall Overcome," an inspiring tribute to the event, the mood, the unity they had created from the wreckage of Chicago...

Author: By Peter Southwick, | Title: Bedfellows | 7/21/1972 | See Source »

...rate to $2,900 a minute; WABC in New York has enjoyed a remarkable 30% increase in billings since 1968. With that sort of financial flipflop, the CBS-owned Manhattan rival to WABC installed a jazzy new set two weeks ago, shed one anchor man and adopted a slightly folksier style. WABC's News Director Al Primo reports that "dozens" of out-of-town TV executives have flown into New York to scout his operation. By his count, some 60 stations are already employing some variation of the format...

Author: /time Magazine | Title: Television: Happy News | 2/8/1971 | See Source »

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