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...Movies Have to Be Pringles? That's the gambler's fun of the movie business. Roll the dice once and you get a Paranormal Activity ($15,000 budget, $150 million worldwide gross). And if you've really got the nerve, follow the example of Roland Emmerich, the master of cheesy disaster movies (Independence Day, The Day After Tomorrow). He offered studios a take-it-or-leave-it deal on his world-ending 2012. Some turned it down; Sony bought it, on Emmerich's terms. In less than two months the picture has earned nearly $750 million worldwide, and Emmerich stands...

Author: /time Magazine | Title: Box Office 2009: A Very Good Year | 1/4/2010 | See Source »

...piece of paperwork? It's just a waste of time.' We had 20% in our surveys [of doctors who adopted the checklist in a study] that still felt it was a pain, a waste of time; they didn't want to use it. Of course, we asked them a follow-up question: If they were having an operation, would they want the checklist? And 94% of them...

Author: /time Magazine | Title: Atul Gawande: How to Make Doctors Better | 1/4/2010 | See Source »

Branson's presence in Copenhagen earlier this month was about more than just the U.N. summit. The city is home to the A.P. Moller-Maersk group, the largest container ship operator in the world. Get it on board, and others in the industry might follow. "That's the spirit behind the Carbon War Room," says José María Figueres, the former President of Costa Rica and a member of the group's executive board. "We want to be an assembling and rallying point for all those who want to bring market solutions to bear on carbon emissions...

Author: /time Magazine | Title: Global Warming: Why Branson Wants to Step In | 12/31/2009 | See Source »

...study is the largest and, with a mean follow-up of six years, also the longest to investigate the effects of ginkgo on the brain. An earlier analysis, also led by DeKosky, reported in 2008 that ginkgo supplements do not prevent the development of dementia or Alzheimer's disease in older people. Taken together, the two evaluations strongly suggest that ginkgo does little, if anything, to improve acuity in cognitive functions such as memory, language, and visual and spatial orientation...

Author: /time Magazine | Title: Study: Ginkgo Flunks Test as a Brain Booster | 12/29/2009 | See Source »

...Charlie Crist on a number of important issues." But Crist ads will question that assertion - as well as Rubio's record on matters like immigration reform and cap-and-trade policies to limit companies' greenhouse-gas emissions, issues where Rubio, while Florida's House Speaker, didn't exactly follow the Rush Limbaugh path. (He has blasted Crist for supporting cap-and-trade, for example, but voted for it himself last year, and both he and Crist have generally ignored conservative anti-immigration efforts...

Author: /time Magazine | Title: Can Crist Survive a Right-Wing Uprising in Florida? | 12/29/2009 | See Source »

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