Word: folonari
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...made their wines cheaper for American buyers, foreigners boosted their share of the American market this year to more than 25%, up from 13% in 1975. Italy, the biggest seller to the U.S., uncorked the low-price segment with fruity, fizzy Lambruscos like Riunite and dry soaves like Folonari. Italy's shipments increased from 3.7 million gal. in 1970 to 69 million last year...
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