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Word: forde (lookup in dictionary) (lookup stats)
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...right. It's more complicated than Retro. It's really about emotion, and getting us to say "Wow!" or "Gee!" or more when we see a car. Among the six cars on display at the Design School is one even more inspiring, edgier, riskier, than the T-bird - the Ford '49. It's a dramatic black coupe with a glass roof that is supposed to hark back to the the car Henry Ford introduced in 1949, a hugely popular model that saved the company from post-war extinction...

Author: /time Magazine | Title: Wanted: Cool Cars for the Rest of Us | 2/21/2002 | See Source »

...real coup is the GT 40, a redesigned (mod!) version of the Ford Le Mans race car that was big in the late 60s - particularly with Steve McQueen in the John Frankenheimer film, "Le Mans." Ford introduced this new GT40 as a concept car at the Detroit auto show in January. It drew rave reviews and a cascade of calls and emails from interested buyers, including a gang of small businessmen from the East Coast who flew their jet out for a private viewing...

Author: /time Magazine | Title: Wanted: Cool Cars for the Rest of Us | 2/21/2002 | See Source »

...This week, Ford announced it would produce the sexy beast, for anyone with a spare $100K or more in their just-gotta-have-it fund. While that may seem a little strange for an automaker that plays to a mass market, there's a sound reason behind this. Ford is in desperate financial straits, and they needed a button-presser. The GT40 is a limited production car with a price tag high enough that huge profit margins are guaranteed. Limited ownership. Limited liability...

Author: /time Magazine | Title: Wanted: Cool Cars for the Rest of Us | 2/21/2002 | See Source »

...FORD The O21C...

Author: /time Magazine | Title: Wanted: Cool Cars for the Rest of Us | 2/21/2002 | See Source »

...display in Cambridge, Mass. as we speak, right there in the lobby of the Harvard Design School, the first car that's ever been there as a work of art. But it's worth thinking about the other vehicle that the curators, Joe MacDonald and Kim Shkapich, asked Ford to display. This is the O21C, a vision of lime green and white that looks like it could be either Judy Jetson's shopmobile or a great little around-town-vehicle for New York, or London, or Tokyo. The O21C was designed, under Mays' supervision, by product designer Marc Newson...

Author: /time Magazine | Title: Wanted: Cool Cars for the Rest of Us | 2/21/2002 | See Source »

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