Word: forded
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Dates: during 1960-1969
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...Priority. In an announcement that was precedent-setting for Detroit, he committed the Ford Motor Co. "to an intensified effort to minimize pollution from its products and plants in the shortest possible time." Top priority in Ford's program will be given to cleaning up the internal-combustion engine. The company is road-testing 24 "concept" cars containing entirely new equipment designed to reduce exhaust fumes. Several hundred such cars will soon be sold, leased or lent to private fleet owners and governmental agencies for further testing. In related anti-pollution moves, Ford technicians are speeding the development...
...experimental kit to cut pollution by about 50% that will fit into Ford cars now on the road...
...Ford's efforts will be costly-and not only to Ford. The company has budgeted some $31 million for vehicle pollution control next year. It will also spend approximately $60 million to cut air and water pollution at Ford plants over the next two years. But in the end, Chairman Ford admitted, "at least a major part" of the cost of such environmental protection will be passed along to the consumer...
While all the improved devices in Ford's future may eventually reduce the exhaust pollution of internal-combustion engines by 90%, the ultimate solution to the problem could well be a new kind of power source. Ford has already experimented with electric cars and gas-turbine engines for trucks and buses. Now Henry Ford II promised that it will also move "ahead on the more difficult problem of developing a turbine engine for passenger...
...labor force; 4% price inflation, probably tapering off toward year's end; sluggish 2% real growth in the over-all economy, which will expand from $933 billion to $985 billion or $990 billion. A few sectors of business anticipate substantial difficulties. Auto manufacturers (except Ford) have already curtailed production a bit, and some retail merchants figure that they will have to hustle to maintain their sales volume. "The consumer is beginning to stiffen up," says Ralph Lazarus, chairman of front-ranking Federated Department Stores. "We expect that after Christmas he will become a tough buyer, more value-conscious than...