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...Ford, while not seeking federal aid, has announced plans to extend its holiday shutdown at 10 assembly plants next month. Lewis Booth, Ford's chief financial officer, declined to make predictions about industry-wide sales for 2009, but noted, "We're seeing weak sales in Western Europe and in Eastern Europe, where sales in Russia dropped." Russia's weakness prompted Ford to trim production at its new assembly plant near St. Petersburg. "We're even seeing weakness in South America, where sales were very strong right through September," he said. Ford, however, has enough cash to make it through...

Author: /time Magazine | Title: In the Nick of Time: Bush Announces Auto Bailout | 12/19/2008 | See Source »

Read about GM's, Ford's and Chrysler's bailout plans...

Author: /time Magazine | Title: Bush's Rescue Plan for Detroit: Passing the Buck | 12/19/2008 | See Source »

...been a tense week, and not just for Detroit's CEOs. In recent days employees of the Big Three in Detroit have been going about their jobs as a life and death debate waged in Washington. Just this week, executives from General Motors Corp., Chrysler LLC and Ford Motor were offering reporters sneak previews of vehicles due out in 2009 and 2010 despite huge uncertainty surrounding their future. "We've got to stay focused on what we do," notes Ed Welburn, GM vice president of design, who says his designers have no choice but to keep the creative energy high...

Author: /time Magazine | Title: The Reaction in Detroit: A Sigh of Relief | 12/19/2008 | See Source »

...Though Ford is not receiving any of the $13.4 billion TARP funds, President and CEO Alan Mulally also expressed gratitude. Mulally also reiterated Ford's intent to stick to the plan it recently submitted to Congress, calling for the company to return to pre-tax profitability by 2011. That plan includes introducing more fuel-efficient vehicles - including a broader range of hybrid-electric vehicles. This week, Ford said it is doubling the output of hybrid vehicles in 2009. (See pictures of the remains of Detroit...

Author: /time Magazine | Title: The Reaction in Detroit: A Sigh of Relief | 12/19/2008 | See Source »

...amazed that TIME's story made no mention of the Big Three's most obvious and most easily remedied failure: clueless marketing. Consider that GM, arguably the world's biggest car company, is worth far less today than Harley-Davidson, the world's fourth largest motorcycle maker. Dexter Ford, Manhattan Beach, California...

Author: /time Magazine | Title: Inbox | 12/18/2008 | See Source »

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