Word: formations
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Dates: during 1960-1969
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...prostitution in Never on Sunday, drug addiction in Man with a Golden Arm. Both films were considered too hot to handle two years ago. Following the lead of Bell Telephone, Xerox and Hallmark, an increasing number of sponsors bunch or juggle the sequence of their commercials to suit the format of a show. And in upcoming months, the programmers are preparing the TV, debuts of such film stars as Doris Day, William Holden, Peter O'Toole and Katharine Hepburn, as well as more specials by such writers as Paddy Chayefsky, Tad Mosel and Gore Vidal, who have returned...
Using a similar format, Xerox's course in "problem-solving discussion skills" does for bosses what the selling course does for salesmen. "Most managers," says a Xerox staffer, "are not able to face a subordinate, analyze a problem and reach a solution." To the problem-solving course have come 2,000 employees from Ford, 600 from Westinghouse and 300 from Procter & Gamble. Now offering its lessons mainly to production and manufacturing managers, Xerox is working on a variation for marketing types, will introduce something for general corporate executives late this year...
...joined the game late, but even so was caught up in the excitement immediately. The format of the game was explained: first each team makes a policy statement -- "action choice" -- to Control, in which no lies are allowed; then a world TV statement, in which truth is optional; and finally negotiations, during which the teams can talk to each other...
...perform their liturgical-cum-martial Requiem for the Masses-included in one of their LPs -as a musical playlet, much as The Doors act out the visionary lyrics of The End and The Unknown Soldier. Newcomer Van Dyke Parks has cast his first album in the intricately woven format of a song cycle...
...same time, Hope was concentrating on mastering radio. He had misfired on his first guest shots in the mid-'30s. "I tried to do a relaxed, slow format like Jack Benny," he says, "but it wasn't right for me." Slowly, he evolved the technique of the trip-hammer monologue that was to propel him to the top of the Hoo-peratings. On his premiere in 1938, he opened: "How do you do, ladies and gentlemen. This is Bob Hope." That was followed by a single laugh from a stooge in the studio. "Not yet, Charlie," said...