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TIME'S reportage certainly avoided the standard format "wine article," and wine drinkers and wine merchants everywhere should be grateful to TIME for shedding some light on one of the more widely misunderstood enjoyments of life...
...That Is Pure." C.D.'s approach has not always been secular. Born in 1936 in the cellar of the chancery of the Cathedral of St. Paul, Minn., the Catholic Digest of Catholic Books and Magazines, as it was then called, took its inspiration and format from the Reader's Digest, its contents from other Catholic magazines, and its charter from St. Paul (Philippians 4): "All that rings true, all that commands reverence, and all that makes for right; all that is pure, all that is lovely, all that is gracious in the telling...
...overall format goes, the Third New International smacks somewhat of vulgarity. The bold new Times Roman type face is both smaller and less elegant than the old font; the color illustrations are bright and ugly, and the charming obscurities once collected at the bottom of each page have either been eliminated or squeezed into the general text. Newness cries out raucously everywhere from this ill-conceived, middlebrow foofaraw. Look on these words, ye mighty, and despair...
...announcing plans for the new Tiger format last month, Board Chairman Stephen Kroll said, "The whole field of college humor magazines is in such bad shape that we felt a new direction was needed.... The old jokes that made collegians laugh years ago are no longer funny, and a college magazine that merely impersonates the New Yorker has little future...
When asked if the 'Poon would change to a serious format he replied, "Oh, no, definitely, definitely, no, no." The 'Poon will remain a "high class" humor magazine, he said...